SMS Consent

Program description

By providing your mobile number and checking the consent box in your Frequency profile, you agree to receive recurring automated transactional and account-notification text messages from Frequency. These messages relate to your use of the Frequency platform, including:

Ad campaign vetting requests awaiting your approval or decline
Reminders and status updates about pending vetting requests
One-time passcodes to verify your phone number

Example messages

“BetterHelp wants to work with How I Built This. New ad campaign vetting request. Click the link below to respond: cmp.frequencyads.com…”

“New ad production request from Netflix. Click the link below to review.”

“How I Built This declined an ad campaign vetting request from McDonalds.”

Message frequency varies based on your account activity — typically a few messages per week, though you may receive more during periods of high campaign activity. Message and data rates may apply. Consent is not a condition of purchase or of using the Frequency platform.

Opting out: Reply STOP to unsubscribe at any time. After you text STOP, we will send a final message confirming you have been unsubscribed, and no further messages will be sent. You can also turn off texts from your profile or disable individual SMS notification types in your notification settings.

Help: Reply HELP for help, or contact us at support@frequency.media.

Your mobile number and SMS consent will not be shared with or sold to third parties or affiliates for marketing purposes. For details on how we handle your information, see our Privacy Policy.

Opt-in flow

The screenshots below walk through the complete opt-in flow, demonstrating that users proactively choose to receive text messages from Frequency and can opt out at any time.

1. Adding a mobile number (empty state)

The mobile number field lives in the user’s profile, below their email, with a country-code selector. Providing a number is entirely optional — no SMS-related fields are pre-filled, and the “Send Code” button stays disabled until a number is entered. Helper text explains exactly what the number is used for: approving or declining ad campaigns by text.

Profile page with an empty mobile number field, country-code selector, disabled Send Code button, and helper text explaining the number is used to approve or decline ad campaigns by text

Once a number is entered, a consent checkbox appears. It is unchecked by default and never pre-checked — the user must affirmatively check it to agree to receive texts. The consent language states that the user agrees to receive recurring automated texts from Frequency about vetting requests, that message and data rates may apply, and that they can reply STOP to opt out. The number is flagged “Not verified,” and a warning makes clear that no texts will be sent until verification is complete.

Profile page with an entered phone number marked Not verified, a consent checkbox stating the user agrees to receive recurring automated texts from Frequency about vetting requests with Reply STOP to opt out, and a warning that no texts are sent until the number is verified

3. Phone verification (one-time code)

Clicking “Send Code” delivers a 6-digit verification code to the number provided. The user must enter the code to prove ownership of the phone number. They can resend the code or change the number at this step. Until verification succeeds, no SMS notifications are ever sent.

Verification step showing a 6-digit code entry form, a Verify button, a resend countdown, and a Change Number option

After successful verification, the number shows a verified state along with the date consent was recorded and a reminder that the user can reply STOP at any time to opt out. The user can also change the number or turn off texts entirely from this screen.

Profile page showing a verified phone number with texts enabled for vetting requests, the date consent was recorded, a STOP opt-out reminder, and Change Number and Turn Off controls

5. Notification settings (granular control)

In Notifications → Settings, SMS is a separate channel alongside email, with per-notification-type toggles that are off by default — verifying a number alone does not subscribe the user to anything they haven’t switched on. If no verified number is on file, an inline warning explains that text notifications are off and links to the profile page to set one up.

Notification settings page with per-notification SMS toggles switched off by default and a warning that text notifications are off until a verified mobile number is added

Opting out

Users can stop SMS messages at any time by replying STOP to any text, turning off texts from their profile, or disabling individual SMS toggles in notification settings.